Friday, April 13, 2012

Your Pants are Lying to You

I've always thought that clothing manufacturers have "shrunk" sizes over time, but this confirms it. 

I still wear the same size that I did in college--size 4.   The only thing is that I can't actually fit into any of the size 4's that I had bought 20 plus years ago when I was a working woman and bought some high end clothes (like Chanel and Donna Karan).   My old size 4's from 20 plus years ago are more like size 2 or 0 today (0 and 2 didn't even exist as sizes back then).  

I also known that while my size has remained the same, my measurements have gotten larger.  

Still it was fun to see my suspicions regarding "size inflation" confirmed by the Economist.  

2 comments:

  1. I'm sure that there are all kinds of marketing strategies around sizes and what makes people buy more of a certain kind of clothing. Especially designer clothes. Interesting topic.

    I recently cleaned out my "big clothes" finally from my closet. Along the way, I found size 6-8's pants that I had saved from 10 years ago. They didn't fit at all. My body shape changed so much. Mid-40's and one kid later.

    Lesson learned for me, not to keep clothing in my closet that does not fit. LOL!!

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  2. Vanity Sizing is alive and well! I just wrote about it!

    http://americanwomendidntgetfat.blogspot.com/2012/04/one-tall-order-and-big-ordeal.html

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